A creative thinker and writer who conceptualizes and builds customer focused English content in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times. Superior writing skills and extraordinary attention to detail to implement and evangelize content standards that reflect the voice of the company. Using a combination of data analysis, user research and content audits to make content decisions, orchestrate content development and drive content improvement. Deliver valuable, insightful, relevant copy and related content to be delivered with specific business objectives mostly focused on Digital and Social Media related initiatives. Develop engaging marketing copy for blog posts, websites, videos, slides, email newsletters, landing pages, social media updates and etc. Cross-channel perfection: One concept, so many messaging mediums – you’ll be a master at making an idea translate effectively and flawlessly across all marketing assets. Edit, revise and proofreading all internal and external content tone/style/length/subject to drive engagement. Ensure content reflects brand(s) guidelines including brand promise, brand voice and brand personality. Collaborate with social media and digital teams to drive content idea generation that drives engagement and builds brand awareness. Understanding of a range of marketing strategies including - content marketing, drip marketing and lead nurturing.
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1 year of experience as a Content Writer